Enquiry-management.com

Enquiry-Management.com is the new and upcoming online direct marketing software, every direct marketer should know about.

As on online marketer, I am always looking out for tools and helpful software that could make my job easier and Enquiry-Manegement.com seems to be just one of them. It helps marketers like me to plan, analyze and monitor campaigns, with it’s easy to use interface. And the fact that it is a web based application (software as a service) it makes it easier to access it from anywhere. I can check my inquiries, sort contacts and run new campaigns even when I am traveling.

I will be adding more to this post, for now, I will leave with some useful and helpful links to the website.

Why Use EMS

Features and Benefits:

and finally a comparison with other CRM and marketing software

Ease of Use:
Easy and simple to use, not very different from Constant Contact

Email templates:
More than 300 email templates to choose from. Self design option is also available.

Customer support:
Good customer support with quick email response time

Spam tolerance:
Low tolerance policy and spam lists are not allowed, though it’s slightly lenient compared to Constant Contact

Price:
Firstly the pricing plans are not right away available. The basic plans starts from $8.46 for a list up to 500 email addresses to $595 for a list of 100,000 email addresses. For even larger lists, custom pricing options are available.

Newsletter Sending Option:
Available – within the email sending price.

Survey Option:
Available – within the email sending price.

Knowledge base:
Over 25 Email Marketing Articles & Resources!

Free Trial:
15 days

E-mail Deliverability:
A very good email deliverability rate due to the no-spam policy

Key Features of the System:

1. Message Scheduling
2. Spam checking facility
3. Open and Click-through Tracking
4. Bounce-back Handling
5. Subscription Management
6. Integrated Surveying
7. Image hosting option

StepFront Recommendation: Highly Recommended.

Name: Constant Contact
Website: http://www.constantcontact.com
Type: Hosted Email Marketing Solution and Services

Ease of Use:
Very easy to use and figure out with intuitive navigation and flow.

Email templates:
More than 300 email marketing templates to choose from. You can also use your own HTML code by simply pasting it. Very simple for people with average technical skills.

Customer support:
Excellent support with quick email response time

Spam tolerance:
Very low tolerance. If your list has spam addresses or even if a large proportion of your legitimate list complain and report your email as spam, you account will be abandoned. You will then be required to call and change settings, or edit your list to be reinstated. However if complains still exists, your account will be permanently shut down.

Price:
Plans start from $15 for a list up to 500 email addresses to $149 for a list of 25,000 email addresses. For even larger lists, custom pricing options are available.

Newsletter Sending Option:
Available – pricing starts from $15 to $150 depending upon the list size. When bought along with the email sending service, a 50% discount is available.

Survey Option:
Available
Online Polls:
option available to conduct online polls through the email list.

Knowledge base:
Full scale knowledge base with articles on how to use the system, frequently asked questions and general articles about email marketing.

Free Trial:
60 days

E-mail Deliverability:
A very good email deliverability rate due to the no-spam policy of constant contact. Some people report almost 97% delivery rate.

Key Features of the System:

1. tracking of opened and unopened emails
2. auto-spam checking
3. step-by-step email sending wizard
4. option to send a personalized email
5. forward to friend option
6. permission reminder
7. spell check in 12 languages
8. email scheduling
9. bounce and permission management
10. Do-not-email list
11. image hosting option

Read more about the features here

StepFront Recommendation: Highly Recommended.

Email marketing is hot in Pakistan these days. If you are planning to start an email marketing campaign, you will need to get hold of one or more of the services and software from desktop software to bulk list spammers.

At StepFront I am trying to put together a comprehensive guide for online marketers who are new to email marketing. The list comprises of 3rd party email sending service providers, mass email software vendors, and simple 3rd party bulk list sellers.

3rd Party Email Sending Software and Services (Hosted Email Marketing Software)

1. Constant Contact Review
2. iContact Review